Articles

Beauty Inclusivity meets the Forgotten Customer

Beauty Inclusivity meets the Forgotten Customer 900 400 Chute Gerdeman

“By promoting and fostering more inclusive strategies, beauty is becoming the poster industry for doing good.”Stylus The beauty market is no longer convoluted by endorsements of negative statements to shame…

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SXSW2019: Where Austin Gets Tech Weird

SXSW2019: Where Austin Gets Tech Weird 1440 428 Chute Gerdeman

SXSW has an aura about it but this being my first time attending the Austin based–week-long–brand and music extravaganza, I really had no idea what to expect. Would it live…

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Keep Up With Consumers: A New Age of Department Store Revolution

Keep Up With Consumers: A New Age of Department Store Revolution 1440 428 Chute Gerdeman

When people think of today’s department store, flashes of soft, plush carpeting blanketed beneath unorganized racks of clothing usually comes to mind. Conjured memories of expensive cologne and perfume lay…

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Future of Retail: ShopTalk 2019 Highlights

Future of Retail: ShopTalk 2019 Highlights 1440 428 Chute Gerdeman

ShopTalk 2019 lived up to the hype, proving to be the best retail conference for what’s really happening in retail today and how to shape its future. The week was…

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Primed for Play: Toy Fair 2019

Primed for Play: Toy Fair 2019 1440 428 Chute Gerdeman

Last week welcomed the 116th action-packed North American International Toy Fair where 26,000 professionals from 98 countries descended upon New York in the Jacob K. Javits Convention Center. An energized group…

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Camp New York Interior

CAMP New York: A Family Retail Experience

CAMP New York: A Family Retail Experience 1440 428 Chute Gerdeman

Close your eyes and imagine a place where kids can be kids and adults can relive their youth in a true family experience. That’s CAMP. Launched by Ben Kaufman, also…

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Pizza Delivery

Delivery Demands Drive Virtual Restaurant Concepts

Delivery Demands Drive Virtual Restaurant Concepts 1440 428 Chute Gerdeman

“Be where your customers are” has always been a restaurant industry driver, but for years that meant strategic location selection based on demographic and geographic trends. For QSR and fast-casual…

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A Visual Display of Creative Thinking and Collaboration

A Visual Display of Creative Thinking and Collaboration 1440 428 Chute Gerdeman

THREE PILLARS, TWO CHUTIES Passion, Purpose, and Partnership. Three pillars staunchly rooted at the core of Chute Gerdeman’s (CG) mission, driving and encouraging a culture of growth, knowledge, and creativity.…

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Huckberry Pops Up With a Shoppable Adventure Guide

Huckberry Pops Up With a Shoppable Adventure Guide 1440 428 Chute Gerdeman

With a digital core and an avid fan following, direct-to-consumer brands have been finding great success with the leap from clicks to bricks. Starting an online conversation with consumers, they’ve…

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Lush Makes a Splash With a Tech-Focused Concept

Lush Makes a Splash With a Tech-Focused Concept 1440 428 Chute Gerdeman

What if you could create an in-store experience that didn’t just educate customers about the product but actually ignited the excitement of using the product before they’ve left the store?…

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