Retail

Exploring Walmart IRL

Exploring Walmart IRL 1440 428 Chute Gerdeman

Walmart’s new Intelligent Retail Lab (IRL) store is what some are calling a peek into Retail of the Future. This clearly piqued our interest, so we decided to go see…

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Digital Balance

Digital Balance 1440 428 Chute Gerdeman

It’s becoming increasingly important to balance our digital interactions and offline play. The link between slower childhood development and the use of screens should be a giant red flag for…

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The Social Side of Electronics Retail

The Social Side of Electronics Retail 1440 428 Chute Gerdeman

Electronics brands have a tremendous opportunity to bridge the online and offline worlds, or rather, showcase how to make their brand (and products) more approachable and friendly. Brands that are…

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Complimentary Combo: Subscription Services & Brick-and-Mortar

Complimentary Combo: Subscription Services & Brick-and-Mortar 1440 428 Chute Gerdeman

Subscription services have been all the rage. Consumers can get seemingly ANYTHING easily delivered from shaving products to wine to vitamins, a full wardrobe, you name it. And as the…

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Activated Associates are Brand Assets

Activated Associates are Brand Assets 1440 428 Chute Gerdeman

In the wake of Fyre Fest, influencer marketing has been called into serious question. Real connections and values are challenged when brands are paying top dollar to celebrities who don’t…

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Retail Re-Thought: CBUS Retail 2019

Retail Re-Thought: CBUS Retail 2019 1440 428 Chute Gerdeman

It may be surprising to some, but Columbus, Ohio is where retail is created. For years, this gem of a city has been the testing ground for new concepts, ideas,…

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Retail Technology at the Speed of Change

Retail Technology at the Speed of Change 1440 428 Chute Gerdeman

Both in a constant state of change, retail and technology go hand in hand. But with all the shiny options it’s increasingly important that brands navigate the constant evolution by…

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Unique Multilevel Shopping at Hudson Yards NY

Unique Multilevel Shopping at Hudson Yards NY 1440 428 Randy Liddil

The Shops & Restaurants at Hudson Yards is truly the most unique blend of innovative shopping and dining that I’ve ever seen in NY. There are a plethora of luxury…

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When Kids Have Buying Power

When Kids Have Buying Power 1440 428 Chute Gerdeman

It’s been said that infants are the most powerful people in the world. Anyone who has ever been a parent can attest to this firsthand. So it’s not hard to…

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SXSW2019: Where Austin Gets Tech Weird

SXSW2019: Where Austin Gets Tech Weird 1440 428 Randy Liddil

SXSW has an aura about it but this being my first time attending the Austin based–week-long–brand and music extravaganza, I really had no idea what to expect. Would it live…

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HOW WE THINK SETS US APART

A collection of insights research and observations across retail, restaurant, c-store and grocery. Helping brands provide a better experience for their customers. Enjoy.

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