Experience

Duluth Trading Co

Duluth Trading Co. Gets Down to Brick-and-Mortar Business

Duluth Trading Co. Gets Down to Brick-and-Mortar Business 1440 428 Chute Gerdeman

Notable for its cheeky ads for products like buck-naked underwear, ballroom jeans, and no-yank tanks, Duluth Trading Co, is “bringing humor to everyday, universal truths,” taking real fit and function…

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Express Pop Up

Express “What You Want” Holiday Pop-Up

Express “What You Want” Holiday Pop-Up 1440 428 Mary Lynn Waite

Looking for all that glitters? You can find it in downtown Columbus! It’s no secret that we have many great brands in our backyard, but sometimes they’re so focused on…

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Snowe Home Soho

Direct-to-Consumer Brand Snowe Designs an Immersive Retail Experience

Direct-to-Consumer Brand Snowe Designs an Immersive Retail Experience 1440 428 Amanda Seevers

Just in time for holiday season, home essentials brand Snowe opened a pop-up location in SoHo New York. I can say firsthand it’s worth the visit and would make any…

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Interior of the Hyundai Card Library

Intellectual Enrichment and the In-Store Experience

Intellectual Enrichment and the In-Store Experience 1440 428 Mary Lynn Waite

72% of consumers say they would like to increase their spending on experiences rather than physical things next year, pointing away from materialism, and a growing demand for real-life experiences.…

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Neom Organics store

Retail Designs a Future of Health & Wellness

Retail Designs a Future of Health & Wellness 1440 428 Chute Gerdeman

Consumers today, with our young Millennials leading the way, are placing more value on health and wellness. In fact, the global wellness industry grew 10.6% from $3.36 trillion in 2013…

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Missguided Fitting Rooms

Socializing the Store Space

Socializing the Store Space 1440 428 Mary Lynn Waite

For today’s youth, social media is much more than a medium to share photos; it’s an extension of their identities. When we look at it psychologically in terms of Maslow’s…

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Hai Poke Bowl

Fast Casual’s Biggest Food Trend, Poké, Marinates in the Midwest

Fast Casual’s Biggest Food Trend, Poké, Marinates in the Midwest 1440 428 Chute Gerdeman

The hottest cold food trend and current phenomenon in the fast casual industry is poke. Pronounced ‘po-kay,’ it means “to slice or cut” in Hawaiian. The raw fish dish originated…

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City Kitchen

The Best of NYC Restaurants at Home in City Kitchen

The Best of NYC Restaurants at Home in City Kitchen 1440 428 Chute Gerdeman

As more and more consumers search for convenient but quality food options on the go, food halls have been popping up across the country. Interestingly the concept, just a derivation…

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Flagship Store

M.Gemi Drives Online Sales With Brick-and-Mortar

M.Gemi Drives Online Sales With Brick-and-Mortar 1440 428 Chute Gerdeman

Luxury footwear brand, M.Gemi has taken a page from some of the industry’s best online, direct-to-consumer brands like Warby Parker, Everlane, and Bonobos. With a mission to make luxury accessible,…

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Manhattan Bridge

New York, New Day, New Inspiration

New York, New Day, New Inspiration 1440 428 Chute Gerdeman

Sure, we’ve spent our fair share of time scouring the retail and restaurant scene of New York City’s streets, but it seems as though there’s always new inspiration popping up…

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HOW WE THINK SETS US APART

A collection of insights research and observations across retail, restaurant, c-store and grocery. Helping brands provide a better experience for their customers. Enjoy.

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CHUTE GERDEMAN
455 South Ludlow Street
Columbus, OH 43215 USA
+1 614 469 1001
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