Gamification

Get In The Game – Brands Activate Users Via Gaming

Get In The Game – Brands Activate Users Via Gaming 1440 428 Chute Gerdeman

Consumers can’t get enough of video games right now. Game sales are soaring, and Twitch, a video game streaming platform, has seen consumers log over 3 billion hours in less…

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Gameplay Meets Retail

Gameplay Meets Retail 1440 428 Chute Gerdeman

Technology is no stranger to retail at this point, and the window to be disruptive via technology is closing; or so we thought. Silently, video games are making their way…

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Brands Refuse to Stay in Their Lane on the Journey to the Consumer

Brands Refuse to Stay in Their Lane on the Journey to the Consumer 1440 428 Chute Gerdeman

Your bank is a coffee shop, your favorite fast food spot is a hotel, and you can buy the hottest sneakers and get a hot dog in the same place.…

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Digital Balance

Digital Balance 1440 428 Chute Gerdeman

It’s becoming increasingly important to balance our digital interactions and offline play. The link between slower childhood development and the use of screens should be a giant red flag for…

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