Insights
Chutie-led research, reports, insights, and perspectives for powering big ideas.
Rent-A-Center: New Store Design Preview
Thoughtfully re-imagined with a modern stylistic approach, the new Rent-A-Center bridges the gap between physical and digital retail…
The Modern C-Store: A New Definition of Convenience
Convenience stores are known as a one-stop shop to fill up your tank, pick up overpriced household essentials and grab
Meals in the Metaverse
Quietly taking shape for the last several years, the Metaverse is now entering the consciousness of most consumers—and major global
East Market Brings New Flavor To Historic Neighborhood
Iconic Columbus experience, The North Market, now has a little brother. Our studio took a trip over to East Market,
The Resurgence of Retail Services
When you think of retail services today, terms like BOPIS, same-day delivery, subscription models, and replenishment automation probably come to
Showfields Fosters the Future of Retail
Breaking out of the sea of sameness in brick-and-mortar, Showfields is reshaping the mold on the traditional retail model. Built
The Rise of the Reverse Ghost Kitchen
While ghost kitchens have gained wild popularity with restaurant brands, the term reverse ghost kitchen is now emerging as a popular concept.
The New Frontier of Western Fashion
Western fashion is experiencing a renaissance. Stitch by stich this apparel trend has full on embroidered new consumer interest.
VMSD Selects Laura Back for 2022 Designer Dozen
Environments Designer, Laura Back, has been chosen by VMSD to be part of the magazine’s eleventh annual Designer Dozen awards.
Healthy Lifestyles Lead to Growth for Healthy Restaurant Concepts
Consumers advocating for good food and healthy living are leading to healthy restaurant concepts that cater to this health minded consumer.
Retailers Dial In On Analog
Digital experiences and new efficiencies kept retail healthy during hard times, but now some brands are bringing analog back in a big way.
What Retail Can Learn From Magnolia Market
“If you build it, they will come.” Those are the famous words an Iowa farmer heard whispered in the classic
Brands Fight to Close The Gap on Health Equity
From online platforms to partnerships, we’ve identified the brands taking an active role to elevate health equity.
Real Food, Gets Real Fast with Chipotle Digital Kitchen
Looking to expand in nontraditional locations and boost online sales, Chipotle introduced its first-ever Chipotle Digital Kitchen.
Autonomous Retail Isn’t the Future, It’s the Present
For years, retailers have imagined a world where guests can shop on their own accord, undisrupted by the likes of
Pantone Color of the Year 2022
Another first for Pantone! Last year, we were introduced to an achromatic shade of Ultimate Grey paired with the bright,
Eatertainment: The Social Dining Experience
[vc_row][vc_column][vc_column_text]Do you remember the first rule of Fight Club? You DO NOT talk about Fight Club. That was the golden
The Great Restaurant Recalibration
[vc_row][vc_column][vc_column_text]Until a year and a half ago, most of the substantial changes in the restaurant industry were intentional, brought about
Taking a Bite Out of Today’s Restaurant Experience
[vc_row][vc_column][vc_column_text]When you think of a truly exceptional restaurant experience, what characteristics come to mind? Maybe it’s delicious food, kind and
A New Appreciation of Home
[vc_row][vc_column][vc_column_text]The world of a strategist is layered, multifaceted, and complex. Entrenched in the consumer perspective, we find ourselves a bit
Chute Gerdeman Wins Retail Design Institute Award for Krispy Kreme Flagship
[vc_row][vc_column][vc_column_text]Chute Gerdeman is proud to announce its Krispy Kreme Times Square Flagship earned a spot on Retail Design Institute’s Class
Mobile Retail Delivers Concierge Services
[vc_row][vc_column][vc_column_text]Retail channels are diversifying and the term “be where your customers are” has never been more prevalent than now. From
Chute Gerdeman Expands Capabilities With New Leadership
[vc_row][vc_column][vc_column_text]While the industry is cautiously moving forward, Chute Gerdeman is optimistically transforming from the typical design agency into something revolutionary.