Insightful Perspectives for All

Chutie-led research, reports, insights, and perspectives for powering big ideas.

Rio de Janeiro's sidewalk patterns postcard | Chute Gerdeman - award-winning retail design and branding.
Rio’s Sidewalk Patterns 800 646 Chute Gerdeman

Rio’s Sidewalk Patterns

On my recent trip to Rio de Janeiro during Carnival, I came across an interesting technique–each beach is identified by a unique pattern layout on…

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Opening Ceremony Tokyo | Chute Gerdeman - award-winning retail design and branding.
Opening Ceremony Hits Tokyo 800 886 Chute Gerdeman

Opening Ceremony Hits Tokyo

Fashion retailer Opening Ceremony recently opened their first flagship outside the US in Tokyo’s trendy Shibuya district. The store, an eight-level, 26,000 sq-ft department store,…

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Giant Eagle's Market District store, Pittsburgh postcard | Chute Gerdeman - award-winning retail design and branding.
Pittsburgh! Adventures at Giant Eagle’s Market District Store. 800 646 Chute Gerdeman

Pittsburgh! Adventures at Giant Eagle’s Market District Store.

At the beginning of June, a friend and I took a trip to Pittsburgh, PA. I know. Not the most glamorous place to travel. Did…

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Kate Spade NY storefront postcard | Chute Gerdeman - award-winning retail design and branding.
We Love Kate Spade 800 646 Chute Gerdeman

We Love Kate Spade

One of my favorite stops on our recent New York trip was the new flagship Kate Spade store on 5th Ave. between 20th and 21st.…

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Chocolate Research Facility bars | Chute Gerdeman - award-winning retail design and branding.
Chocolate Research Facility 800 468 Chute Gerdeman

Chocolate Research Facility

Who doesn’t love chocolate? We keep hearing that, like cosmetics, chocolate is recession proof because it’s a small, relatively inexpensive indulgence. So opening a brand…

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