Visual Merchandising

Brooklyn

Out & About in the Brooklyn Borough

Out & About in the Brooklyn Borough 1440 428 Chute Gerdeman

Brooklyn, one of New York City’s five boroughs, presents an interesting mix of young and old, and different points of view, which mirrors both the established and independent nature of…

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Will Leather Boxcar

Will Leather Goods Boxcar Boutique

Will Leather Goods Boxcar Boutique 1440 428 Chute Gerdeman

While traveling across Oregon early this summer I happened upon some pretty interesting restaurants, retail, and of course nature! Of these my favorite was the WILL Leather Goods store. With only eight locations across the…

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Inside Sonos

Brick-and-Mortar as Brand Marketing

Brick-and-Mortar as Brand Marketing 1440 428 Chute Gerdeman

Over the last decade retailers have feared the threat that online only brands posed to brick-and-mortar’s relevance. You’ve heard the headlines “Brick and Mortar is Dead.” Meanwhile we’ve simultaneously witnessed…

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Evan Williams Bourbon

Exploring the Spirit of the Evan Williams Bourbon Experience

Exploring the Spirit of the Evan Williams Bourbon Experience 1440 428 Chute Gerdeman
There was a time in my life I thought I didn’t like bourbon… read more
Visual Display

A Designer’s Eye: Louisville Visual Guide

A Designer’s Eye: Louisville Visual Guide 1440 428 Chute Gerdeman
In our quest to gather inspiration and best practices, our recent travels took us to… read more

Macy’s Takes on Consumer Lifestyles With a Personal Touch

Macy’s Takes on Consumer Lifestyles With a Personal Touch 1440 428 Chute Gerdeman

With continued sales declines, today’s department store brands continue to struggle to provide consumers a reason to shop in an ever-competitive retail landscape. Online brands and ecommerce powerhouses like Amazon…

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New York City View

New York Retail Roundup

New York Retail Roundup 800 600 Chute Gerdeman
While I was recently in New York I had some time to check out new retail… read more
Nordstrom

Visual Merchandising in Flexible Fashion

Visual Merchandising in Flexible Fashion 1440 428 Chute Gerdeman
Designing fixtures while keeping “flexibility” in mind is every… read more
Dress for Success

Enhancing a Community Mission

Enhancing a Community Mission 1440 428 Chute Gerdeman

As part of an ongoing effort to engage with our local Columbus community and increase our company’s philanthropic efforts, the Chute Gerdeman team sought a local organization that would benefit…

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NYC Holiday Highlights

NYC Holiday Highlights 800 445 Chute Gerdeman
Each year we take to the busy, bustling streets of the Big Apple… read more
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