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| CG in the News |
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Several Chute Gerdeman concepts and insights have recently been featured in the news. Read more about Barbie Shanghai, Flippers, Christopher and Banks, and Swiss Farms.
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House of Barbie
DDI
Mattel creates a flagship dreamhouse in Shanghai aimed at bringing out the little girl in women of all ages.
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House of Barbie Shanghai Documentary
YouTube
Take a look at this YouTube video, which documents the behind-the-scenes process of how the House of Barbie Shanghai came to life.
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House of Barbie
Contract Magazine
Barbie, adored by girls the world over, has landed herself the dreamhouse of all dreamhouses. Celebrating her 50th birthday earlier this year, the beloved doll brand took its international popularity to a new level, when parent company Mattel Inc. launched a global flagship for Barbie in Shanghai.
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Barbie Shanghai Awarded ‘Good Design is Good Business’ Award from Business Week/Architectural Record
Architectural Record
BusinessWeek and Architectural Record announce the winners of the 12th annual "Good Design is Good Business" Awards. An urban park in Houston, a law office in London, and a university restaurant in Los Angeles are among the winners. In terms of program, location, and budget, the 2009 recipients are notably diverse.
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Flippers Pizzeria
DDI
Chute Gerdeman completely redesigned the Flippers’ restaurant experience—everything from the identity and exterior architecture to the interior design, floor plan, furniture, queuing process and graphic communications. An exterior signage kit-of-parts was developed to create a high-impact, consistent visual language across all locations, but allows for modularity on a site-by-site basis.
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Fresh Perspective in Restaurant Design
Chain Leader
Pops of pizza colors, fetching photos and display pizza oven send fresh vibes to Flippers Pizzeria guests.
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New Christopher & Banks prototype combines 2 concepts
Minneapolis/St. Paul Business Journal
Christopher & Banks Corp. said Monday it will open a new prototype store later this week in Pennsylvania that will bring the company’s Christopher & Banks and CJ Banks brands together under one roof.
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New Christopher & Banks prototype celebrates 'women of all sizes'
Retail Customer Experience
Minneapolis-based apparel retailer Christopher & Banks announced it will open a new prototype store in Moosic, PA., and it will be branded with the tagline "Celebrating women of all sizes."
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Christopher & Banks, Chute Gerdeman Retail partner on new prototype
Chain Store Age
Christopher & Banks plans to open a new prototoype on Friday at the Shoppes at Montage in Moosic, Pa., that will bring the company’s Christopher & Banks and C.J. Banks brands together under one roof. Christopher and Banks and Chute Gerdeman partnered together on the new prototype.
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Swiss Farms Takes on Grocery
CSP
One of the challenges has been, "How do you tell people what's inside the store because it's all drive-through?"
To illustrate that, Swiss Farms hired world-class architectural design firm Chute Gerdeman. For Swiss Farms, the firm reversed the stores' customary colors so that red is now on the walls and the roof is white. More windows have been added to let customers see inside. Another service door was added so two customers can be serviced simultaneously.
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Swiss Farms Primes for Fight with Supermarkets
Delaware County Daily Times
Swiss Farms hired world-class architectural design firm Chute Gerdeman, which received a first-place Chain Store Age Retail Store of the Year award for its attraction retailing and exterior of the M&M’s World in New York City’s Times Square. |
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| In Other News… |
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At Christopher & Banks, Customers Matter |
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Whether it’s the social aspect of catching up on the week’s events, or because no one tells it to you straight quite like your sister might, shopping as a pair or in a group is exponentially more fun than going it alone. So when Christopher & Banks recently opened a new Chute Gerdeman Retail-designed prototype store at the Shoppes at Montage in Moosic, PA [More] |
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Viewpoint |
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While some retailers are still in a wait-and-see mode, others are clearly refusing to sit still when it comes to maintaining a branded store experience. The proof? The fact that flagships are enjoying a much-welcomed revival. [More] |
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20/20 Vision: Five Great Finds |
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In celebration of Chute Gerdeman’s 20th anniversary, we’ve introduced a new Gist feature—20/20 Vision. Twenty years at the forefront of retail strategy and design has given us a unique perspective on our ever-changing industry, and our trendwatchers are bringing you their insights—everything from consumer trends and hot new concepts to cutting-edge materials and great do-it-yourself visual techniques. [More] |
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Katie's Top Five |
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Fall is finally here, so check out several lighting options—from funky to modular to energy efficient. [More] |
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